Here’s how you can share the gift of literacy. Thank you to Curious Learning for sharing all these tips and strategies.

One time message

Tweet

A great app for helping all those kids out of school now to learn to read. In 48 languages.  https://bellavista.org.za/feed-the-monster/

Email

Dear parent/ care-giver, download the Feed the Monster app at  https://bellavista.org.za/feed-the-monster/. Using this app during the break from school will help your child to continue learning.

Instagram, Facebook

Want to help your child keep learning during the school break? Download Feed the Monster for free at the Google Play store. Feed the Monster teaches children letters and early reading. https://bellavista.org.za/feed-the-monster/

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40 sec video about Feed the Monster here : https://vimeo.com/user97447788/download/409424436/c22facee1d

Three-week campaign

SMS, WhatsApp or email

DAY 1: Dear parent/care-giver, download the Feed the Monster app in South African languages via  https://bellavista.org.za/feed-the-monster/ . Using this app during the break from school will help your child to continue learning.

DAY 3: Dear parent, Just a reminder to download the Feed the Monster app https://bellavista.org.za/feed-the-monster/  Using this app during the break from school will help your child to continue learning.

DAY  7: Dear Parents, Playing Feed the Monster for just 10 minutes a day is like an extra 2 months of school learning. Bedtime is great for quiet play with letters and words. https://bellavista.org.za/feed-the-monster/

Day 10: Dear Parents, Dinner time is great for talking about letters. Feed the Monster teaches your child all about letters and sounds. Start by asking: Do you see the letter A? What sound does it make? https://bellavista.org.za/feed-the-monster/

Day 14: Dear Parents, Now you can help your child learn more about words. Talk to your child about what words mean and ask them what sounds they hear in the words they are learning in Feed the Monster. https://bellavista.org.za/feed-the-monster/

Day 17: Dear Parents, Reading stories every day is the best way to help your child learn to read. Download and Read stories here: https://www.africanstorybook.org/ or https://nalibali.org/story-resources

Day 21: Dear Parents, If your child is ready for more books you can download the Global Digital Library App for free at https://play.google.com/store/apps/details?id=io.digitallibrary.reader. You will find hundreds of books in many languages.

Broadcast

Radio

Teaching children to read is a challenge in the best of times. But now with children at home, parents are struggling to find ways to help their children keep learning. The app, Feed the Monster, is a research-based solution that any parent can download on their smartphones that is available in 48 languages and is always free.  Playing just 15 minutes a day is equivalent to two months of learning in school. The game teaches children their letters and reading words.  Feed the Monster makes learning to read fun and easy. Download Feed the Monster today. Go to Google Play and search “Feed the Monster.”

Television

Teaching children to read is a challenge in the best of times. But now with children at home, parents are struggling to find ways to help their children keep learning. The app, Feed the Monster, is a research-based solution that any parent can download on their smartphones and is always free. The app was developed with support from the Norwegian Agency for Development Cooperation and USAID and was a winner in the EduApp4Syria contest. Curious Learning, a global nonprofit focused on promoting literacy, adapted the app to 48 languages, like [your language].  Playing just 15 minutes a day is equivalent to two months of learning in school. The game teaches children their letters and reading words.  Users have responded to the app by saying that Feed the Monster makes learning to read fun and easy and that kids can’t get enough of it. Feed the Monster can be found on the GooglePlay store by searching for Feed the Monster.

A short video of the Feed The Monster app.

The story of how the Feed The Monster app came to be in all 11 official South African languages:

Postings

Digital & Print

High res version can be found here

https://drive.google.com/open?id=1rvUb6oCyiHziKh3fkEng69vKlw8tAG7j

Link to Adobe Illustrator file if you need to edit or translate it.

https://drive.google.com/file/d/124C6YvwiDhmNjvRh64PEO2JncYVRGM78/view?usp=sharing